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Welcome to Little City 


Since 2017, we have been providing the original mobile roleplay city events for 0-6 yr olds. As we began to expand Little City across Essex and beyond, we quickly became ‘multi award winning’ and are very proud and keen to continue this success!

Why franchise with us?

  • A unique opportunity to join a growing and supportive team of like-minded parents running their own local businesses

  • You choose your hours!

  • Hands-on support, training and everything you will need to start and run your business

  • Exclusive territory to run your events

  • Join a successful small brand where your voice is heard and matters: you can put forward ideas to enhance your customer's experience

  • Ongoing marketing, sales, accountancy and team support to boost sales and expand

  • An opportunity to build your own small business, make it your own, all whilst having LOTS of fun!


It was 2019 when we started our franchise journey and now have over 20 branches, all run by local parents who love children, are hard working and are passionate about creating and facilitating a fab space for little ones and parents to play. 



Running your own Little City franchise is a unique opportunity to run a tried and tested, super popular mobile role play business in your area. You can be your own boss, but in the knowledge of having a solid support behind you within the existing Little City team. The Little City franchises are not competitive, but cooperative and are always at the end of a very active Whats’app chat! 


The beauty of being mobile is we bring our cities to the customers: hiring local village halls, community centres as well being hired by schools, nurseries and pre-schools.


Our  business has the scope to reach many children in local communities with some amazing, high-quality toys and bespoke backdrops. 

What are we looking for?

  • Individuals who love working with children, their parents and carers

  • Creative people: with an eye for detail: you’ll bring your ideas to life

  • Amazing customer service skills

  • Confidence in social media

  • People willing to drive a van! (our Cities aren’t small!)


If you’d like more information on running your own Little City, click the Enquire Now button and complete our enquiry form: we can’t wait to hear from you!  

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Taking on my franchise as part of Little City was the best decision I've ever made for my career. It was of course at the time a big leap of faith, only being run elsewhere in one area and being a relatively new business. However when I visited as a customer, despite being 8 months pregnant at the time I just fell in love with the concept and its possibilities.

Setting up and preparing for a launch of a franchise of course is challenging, but it was one that I felt I was able to approach with such enthusiasm for being so excited to begin running. From sourcing toys, to social media training and support from Little City overall, I've never looked back, even with lockdowns thrown into the mix!

What I love most is the freedom to take the brand forward with new and creative ideas, having a sounding board with the other franchisees who are always in touch via whats app. Also it goes without saying that having more time with my children is a game changer. 

Its great to feel that I have ownership over my business, my voice is heard and I have the ever strengthening backing of what is a strong, coherent and high quality brand: Little City.


Lucy, Little City Chelmsford

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Joining Little City was the best decision I could have made for me and my family. Finishing maternity leave in a pandemic and not returning to my previous job, I’ve never really seen Little City as work. It’s so much more than that! The flexibility, my own business to grow and enjoy,  the fun and appreciation with the new families I meet every day, and the ‘work family’ you gain when joining Little City, I don’t think you can find in any other job. 


Nicola, Little City North Devon


I came across little city when searching for fun new play groups to take the children I care for too - little city immediately jumped out at me due to its fantastic learning through play ethos. 

All the children I’ve taken have absolutely loved their sessions and come away wanting to go again. 

When I came across the opportunity to buy the local franchise I couldn’t not get excited and since joining the team I’ve been made to feel extremely welcome by all team members. It’s been a fun exciting journey so far and I can’t wait to see what the future holds for me and my area.


Chiara, Little City North Essex

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